MasterCard Program Manager, Marketing and Communications in Seoul, United States
Who is MasterCard?
We are the global technology company behind the worlds fastest payments processing network. We are a vehicle for commerce, a connection to financial systems for the previously excluded, a technology innovation lab, and the home of Priceless ®. We ensure every employee has the opportunity to be a part of something bigger and to change lives. We believe as our company grows, so should you. We believe in connecting everyone to endless, priceless possibilities.
Program Manager, Marketing and Communications
1.Develop and execute integrated marketing strategies and campaigns for Korea. Activities include developing comprehensive and effective issuer, cardholder, and merchant marketing strategies to meet business objectives. Key deliverables include driving MasterCard card issuance, usage, brand preference, etc.
2.Lead and manage MasterCard corporate communications in Korea in a manner that activities are aligned with and measurably support MasterCard's business objectives and priorities in Korea.
3.Manage external parties including advertisement and PR agencies to develop and execute marketing and PR plans and oversee the communication mix, including above and below-the line advertisement, promotions, sponsorships, public relations.
All About You:
1.Deep knowledge and proven career in the field of marketing strategy, promotion, advertisement, and corporate communications
2.Entrepreneurship, accountability, sense of urgency, business acumen, and cross functional teamwork capability
3.A proven leader who is results driven and who takes a disciplined approach to achieve results
4.Creative, resourceful, with good analytical skills, and the ability to lead a team, and manage projects effectively across the various departments. Good interpersonal skills are a necessity.
5.Exposure to the financial industry is a plus
6.Experience in digital marketing is preferred
7.Degree holder in marketing-related field is preferred
8.Exemplary verbal and written communications skills in Korean and English
9.Experience in marketing strategy, brand marketing, product marketing, advertisement, promotion, and corporate communications with demonstrated success.
10.BA degree required, advanced degree preferred
Equal Opportunity Employer
Requisition ID: R-37805