Bayer Director, Marketing - Copanlisib in Whippany, NJ, New Jersey
Your tasks and responsibilities
The primary responsibilities of this role are to:
• Ensure effective development and implementation of market and commercial strategies for Copanlisib launch and LCM indications. • Lead consolidation and interpretation of market understanding along the value chain providing analytical and strategic leadership to ensure integrated commercial recommendations in the context of broader oncology portfolio strategy. • Partner with global brand head to develop business strategy for Copanlisib, and ensure adequate support from both global commercial and development teams to support the needs of the US market. • Achieve on or above budget performance for Copanlisib by establishing the budget and monitoring performance against it in all areas of marketing. • Direct, plan and formulate market development and product promotion plans, budgets, programs and objectives for assigned products, prepare sales forecast for use by Product Supply in accurately estimating product requirements and inventory control. • Attract, develop and retain a motivated, competent marketing team and prepare team members to meet the current and future needs of the business. • Regularly communicate with other departments to get customer feedback about how the marketing group can better serve their needs and still yield mutual success. Continuously reinforce the importance of focusing on understanding and meeting external customer needs as the foundation of maintaining competitiveness as an organization. • Direct the development of advertising and promotional activities of the outside agencies and services involved in developing and implementing Copanlisib advertising and promotional products. • Understand the therapeutic area market trends and assure the formation of strong promotional alliances to optimize the therapeutic area's broad marketing impact.
Who you are
Your success will be driven by your demonstration of our LIFE values (Leadership, Integrity, Flexibility, Efficiency). More specifically related to this position, Bayer seeks an incumbent who possesses the following:
• B.S. or B.A. degree in Sciences, Business of Liberal Arts. M.B.A. or graduate business/economic work a plus. • Minimum 12 years of related pharmaceutical experience in roles of increasing responsibility and scope, including established and new product responsibilities (or equivalent combination of experience and Education). • Experience in Hemato-Oncology Marketing required. • Successful oncology/specialty medicine product launch experience strongly preferred. • Demonstrated leadership and career development skills. • Demonstrated Cross-Functional leadership capabilities. • Demonstrated analytical and problem solving skills. • Excellent written and verbal communication skills. • Personal conviction, drive for results, and ability to deliver through others. • Ability to travel approximately 25-30% (domestic travel).
Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and you have the "Passion to Innovate" and the "Power to Change", we encourage you to apply now. Job postings will remain open for a minimum of ten business days and are subject to immediate closure thereafter without additional notice. To all recruitment agencies: Bayer does not accept unsolicited third party resumes.
Bayer is an Equal Opportunity Employer/Disabled/Veterans
Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s) using the contact information below.